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APSS Media

PRIVACY POLICY

Last Updated: 19 June 2026

1. Introduction

At APSS MEDIA / APSS Marksol Private Limited (“APSS MEDIA”, “we”, “our”, or “us”), protecting user privacy, confidentiality, and information security is one of our highest priorities. We are committed to handling personal information responsibly, transparently, and in accordance with applicable privacy and data protection laws. This Privacy Policy explains how APSS Media collects, uses, stores, protects, and shares information gathered through our websites, including apssmedia.com, and our software applications such as Demand Integrate, including services accessed through desktop, mobile, and other supported devices (collectively referred to as the “Services”). By accessing or using our Services, you agree to the practices described in this Privacy Policy.

2. Information We Collect

To enable users to access and enjoy various features of our Services, APSS Media may collect certain personally identifiable information and other relevant details. We collect information when users register on our websites, subscribe to newsletters, participate in forums, attend events, request software demonstrations, complete surveys, or access specific content. The information collected may include name, email address, office address, designation, phone number, state, ZIP code, country, company information, and other details voluntarily provided by users.

When users subscribe to newsletters, APSS Media may include promotional content from advertisers or business partners or send dedicated newsletters on behalf of those partners. Users may unsubscribe at anytime using the unsubscribe link provided in such communications

3. Purpose of Collecting Member Information

APSS Media collects Member Information to provide users with valuable content, improved services , personalized experiences, and opportunities to access products and services offered by APSS Media and its partners. Because advertising supports many of our services, collecting certain information is necessary to maintain and improve the availability and quality of our offerings.

Once a user registers with APSS Media, the user is no longer anonymous to us, and we may combine registration details with browsing behavior and usage information to personalize content and improve service delivery

4. Clickstream Data and Automated Data Collection

We automatically collect usage-related information when users interact with our Services. This includes pages visited, actions performed, navigation paths, session duration, search queries, and interaction patterns.

We use cookies and similar technologies to collect this information and to authenticate users, maintain sessions, and personalize experiences.

We also use technologies such as pixel tags, web beacons, and server logs to understand usage patterns and improve performance and service quality.

Users may manage cookie preferences through browser settings, but disabling cookies may impact service functionality.

5. Cookies and Similar Technologies

Cookies are small text files stored on your device when you visit our website.

We use cookies to improve website functionality, remember user preferences, analyze website performance, and support marketing activities.

What types of cookies does the site use?

Essential Cookies / Necessary Cookies

These cookies are necessary for the operation of our website and cannot be disabled.

These cookies are required for the website to function properly, including maintaining user sessions, form submissions, security, and preventing fraudulent activity.

Examples include :

  • Authentication cookies
  • Security cookies
  • Session management cookies
  • Load balancing cookies
  • Cookie preference cookies

Legal Basis : Legitimate Interest / Necessary for Service Delivery

Non-Essential Cookies

These cookies are only used with your consent.

Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting information such as pages visited, time spent on the site, referral sources, and general usage patterns. This information is used to improve website performance and user experience.

Used to:

  • Measure website traffic
  • Understand user behavior
  • Improve website performance

Functional Cookies/ Preference Cookies

These cookies remember your preferences and settings to provide a more personalized browsing experience.

Used to:

  • Remember user preferences
  • Personalize website functionality

Third-Party Cookies

Some cookies may be placed by trusted third-party providers who deliver analytics, advertising, or website functionality services.

We do not control third-party cookies. Their use is governed by the privacy policies of the respective providers.

You can manage your cookie preferences through our Cookie Preference Center or your browser settings.

For additional information regarding cookies, please contact us at info@apssmedia.com

6. How We Collect Personal Information

The information collected by APSS Media may be used for various legitimate business purposes, including providing requested services, sending newsletters and communications, managing event registrations, improving websites and applications, conducting analytics and research, personalizing user experiences, preventing fraud, ensuring security, and complying with legal obligations.

We may also use collected information to deliver customized advertising and promotional content that maybe relevant to users based on their interests, browsing activity, or location.

For certain campaigns, APSS Media may obtain a limited volume of business contact information from trusted third-party data providers. We only engage providers that comply with applicable data protection laws, including the General Data Protection Regulation (GDPR), and that maintain appropriate consent, transparency, and privacy safeguards. Prior to acquiring or using such data, APSS Media performs appropriate due diligence and assesses the legal basis and compliance practices of the provider to ensure that the collection, use, and processing of personal information comply with applicable legal and regulatory requirements.

Where required under applicable laws, APSS Media will provide individuals with appropriate privacy notices and mechanisms to exercise their rights, including the ability to opt out of marketing communications or object to processing activities.

7. Sharing and Disclosure of Information

APSS Media may share personal information with trusted third parties, affiliates, service providers, sponsors, event organizers, and business partners where necessary to provide services, manage events, deliver content, support marketing activities, fulfill contractual obligations, or comply with applicable legal requirements.

We may engage third-party vendors and service providers to perform functions on our behalf, including website hosting, analytics, email communications, customer relationship management, technical support, and marketing services. Such parties are permitted to process personal information only for authorized purposes and are required to implement appropriate security and confidentiality measures.

In connection with webinars, events, whitepapers, or co-branded campaigns sponsored by third parties, we may share relevant registration details and business contact information with the applicable sponsors or partners, where permitted by applicable law or based on the individual's consent or another lawful basis. Such third parties will process the information in accordance with their own privacy policies and applicable legal requirements.

We may also share aggregated, anonymized, or statistical information that does not identify individuals for business intelligence, reporting, and audience measurement purposes.

APSS Media does not sell personal information for monetary consideration. Where applicable laws define certain advertising or data-sharing activities as a "sale" or "sharing" of personal information, individuals may exercise their rights to opt out of such processing in accordance with applicable privacy laws.

We may disclose personal information where required by law, regulation, court order, legal process, or governmental request, or where necessary to protect the rights, property, security, systems, or legitimate interests of APSS Media, our users, or the public, including in connection with fraud prevention, investigations, or enforcement of our legal rights.

Individuals who do not wish to receive marketing communications or who wish to exercise applicable privacy rights may contact APSS Media or use the opt-out mechanisms provided in our communications.

8. Lawful Bases for Processing Personal Data

APSS Media may disclose information where required by law, regulation, court order, or legal process, or where necessary to protect our rights, users, property, systems, or public safety, including investigations involving fraud, misuse, or unauthorized activities.

9. International Data Transfers

In some cases, APSS Media may share or transfer user information internationally with affiliates, partners, or service providers located outside the user’s country or region, subject to applicable data protection laws and safeguards.

10. Data Retention

APSS Media retains personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, generally for a period of up to three years unless a longer retention period is required by applicable laws, client agreements, or regulatory obligations. Once the applicable retention period has expired, the information is securely deleted from our systems, including backups and storage archives.

11. User Rights and Privacy Controls

Users may request access to, correction of, or deletion of their personal information, or exercise other privacy-related rights permitted under applicable laws, by contacting APSS Media directly.

Users may also request information regarding how their data is processed or shared and may opt out of certain communications or data-sharing activities where legally applicable.

12. Children's Privacy

Our Services are not intended for individuals under the age of 18.

We do not knowingly collect personal information from children. If we become aware that such information has been collected, we will take reasonable steps to delete it.

13. Data Security and Protection Measures

We implement reasonable technical and organizational security measures to protect information from unauthorized access, misuse, disclosure, alteration, or destruction. These measures may include authenticated database access, internal access controls, regular security reviews, monitoring systems, and security audits designed to safeguard user information and maintain the integrity of our Services.

14. Changes to This Privacy Policy

We may update or revise this Privacy Policy from time to time to reflect changes in our practices ,technologies, legal obligations, or operational requirements. Updated versions of the Privacy Policy will be published on our website, and continued use of the Services after such updates constitutes acceptance of the revised policy.

15. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or the use of cookies and similar technologies by APSS MEDIA, you may contact APSS MEDIA at below mentioned Email or Official Website.

Business and DPO Office

APSS MEDIA / APSS Marksol Private Limited
Building No. 32, Electronic Co-operative Estate Ltd. ,
Pune – Satara Road,
Pune – 411009, Maharashtra, India

Phone : +91 9822611109

Email : info@apssmedia.com

Visit : www.apssmedia.com