Framework

AudienceTM

Understanding the market needs and gaining the significant expertise in demand growth we have developed an innovative AUDIENCETM framework for Digital Media Planning and Marketing.

A – As is Analysis of Existing Digital Media and Digital Marketing Landscape

U – Understanding Marketing Strategy for Alignment to Execution Plan

DI – Digital Quotient Analysis – Questionnaire based on research of digital trends and practices

E – Engagement Quotient Analysis – By our insights portal LI by AITM – Lead Insights by Artificial Intelligence

N – Nurture Quotient Analysis – By multi touch nurture programs with insights from LI by AITM

C – Content and Channel Strategy –Designing the digital content and selecting the right channel

E – Excellence is the only option – Approach and Attitude for Excellence